News and Insights
2021, June
How to Blend Organic & Paid Social Media Marketing
Social media marketing is arguably the most powerful tool an eCommerce seller can wield to get [...]
Read more How to Blend Organic & Paid Social Media Marketing
Market Segmentation for eCommerce Brands
Market segmentation, or the process of dividing a customer base into different groups based on [...]
Read more Market Segmentation for eCommerce Brands
Alternatives to A/B Testing
A/B testing is the ideal method for testing and understanding store performance, marketing efficacy [...]
Read more Alternatives to A/B Testing
Six (6) Valuable Customer Segments for an eCommerce Brand
Segmenting your target audience is a great way to improve profitability. Every segment of your [...]
Read more Six (6) Valuable Customer Segments for an eCommerce Brand
Fundamentals of eCommerce: A/B Testing
A/B testing, or split testing, allows eCommerce sellers to measure the effectiveness of various [...]
Read more Fundamentals of eCommerce: A/B Testing
IT TAKES MONEY TO MAKE MONEY: CAPITAL AND ECOMMERCE
Many startup eCommerce sellers are excessively optimistic in their expectations for future sales. [...]
Read more IT TAKES MONEY TO MAKE MONEY: CAPITAL AND ECOMMERCE
How to Build and Maintain a Strong Relationship with Your Fulfillment Provider
The relationship between merchant and fulfillment provider is critical: merchants rely on their [...]
Read more How to Build and Maintain a Strong Relationship with Your Fulfillment Provider
Resources You Need to Pick, Pack, and Ship Your Own Orders
For many startup eCommerce businesses, picking, packing, and shipping orders internally is often a [...]
Read more Resources You Need to Pick, Pack, and Ship Your Own Orders
Recent Comments